Sam Sims, APR, Fellow PRSA

Sam’s a brilliant public relations and marketing executive with more than 26 years of experience in the industry. As the founder and President of the Sims Grp, a top-tier PR firm, Sam has worked with leading companies and personalities, helping them achieve their goals through strategic communication campaigns.

Sam’s extensive experience spans various industries, including technology, fashion, entertainment, architecture, engineering, manufacturing, energy, nonprofit, government, automotive, and healthcare. His exceptional skills in media relations, crisis management, and brand development have helped his clients achieve remarkable success.

Sam’s approach to PR is unparalleled, with a focus on innovation and creativity that delivers results. He takes the time to understand his clients’ needs and tailors his strategies to suit their unique business objectives, resulting in high-quality outcomes that exceed expectations.

He shares his knowledge of the profession with the next generation as an adjunct professor for the University of Oklahoma’s nationally renowned Gaylord College of Journalism and Mass Communication and recently became a published textbook author with the release of Public Relations Principles, Origins, and Practice. Sam is one of many authors who wrote for the book.

Sam is a member of the 2025 Public Relations Society of America National Board of Directors, the only agency owner in Oklahoma City accredited and a member of the prestigious PRSA College of Fellows, widely considered the pinnacle achievement of a public relations practitioner.

Sam’s reputation for excellence has earned him numerous accolades and recognition, including getting his clients featured in top news outlets such as Forbes, Inc., CNN, MSNBC, Fox Business, The New York Times, Financial Times, and the Wall Street Journal.